Many people have heard of the foil blocking process and the benefits it can bring. We’ve broken the advantages down into 7 areas to help you understand, in more detail, the benefits of hot foiling.
Hot Foil Blocking Advantages
Many designers have heard of foil blocking but the potential is often unrecognised due to unfamiliarity.
At Blockfoil we strive to open people’s eyes to the huge range of different possibilities available using foil.
A common misconception with foil blocking is that the costs are prohibitive. This couldn’t be further from the truth.
Working with our team of experts it is normally possible to find a solution to suit any budget.
In today’s crowded marketplace the importance of creating a memorable image is paramount.
A potential customer’s first impression is of extreme importance and a carefully designed print using vibrant foil colours will grab the customer’s attention.
The strategic decision to add foil to your product is an important one.
A rich, metallic finish gives a perceived added value to the product which is proven to arouse the interest of a potential customer.
Buying a particular product has a lot to do with confidence in the brand.
The addition of foil blocking assures the customer of its quality and authenticity.
When used effectively foil increases visibility in the retail environment. Not only will the product leap out at you from a visual perspective it stimulates the urge to touch and feel the product.
Encouraging the customer to engage with your product is an essential part of making the sale.